Stocks to Riches: Insights on Investor Behaviour

Investing in the stock market is challenging, as the market dynamics are unpredictable. Analysts, brokers and retails investors realize to their dismay that investments do well, but investors don t do well . What could be the reasons behind this? What goes on in an investor s mind? What makes a stock market bubble? How does it burst? How does one find the right strategy of investing?Intrigued by these pertinent questions, Parag Parikh, a seasoned broker and expert, took up this daunting task of understanding and demystifying investing in the stock market. Stocks to Riches is a distillate of his experience. It simplifies investing in stocks and provides key perspectives for a lay investor venturing into the market. At the end of the day, Stocks to Riches helps the retail investor make money by following the time-tested and proven guidelines provided in the book. A must read for brokers, analysts and retail investors.